Market researchers are continually searching for ways to enhance user engagement and improve response accuracy in surveys. One method gaining popularity is Carousel Render Mode, a dynamic and user-friendly format that presents one question at a time. This format is particularly effective in mobile-first environments, where ease of navigation and interaction play a critical role in keeping participants engaged. By using the Carousel mode, researchers can reduce survey fatigue, improve completion rates, and collect higher-quality data due to increased respondent focus.
Key Benefits:
- Improved Engagement: The interactive, swipe-based design of Carousel mode keeps users actively engaged throughout the survey.
- Better Focus: Displaying one question at a time reduces cognitive load, ensuring respondents focus on answering each question thoroughly.
- Enhanced Mobile Experience: Optimized for mobile devices, Carousel mode provides a seamless experience for participants, increasing accessibility.
How to configure
*currently, available only in CAWI
To enable choose question type: Single Choice Grid, render mode = Carousel
Question tab: added the question will appear for as long as the question appears on the screen
Answers tab: Answers will be presented below the Topic image/text, the same set of questions are available for all topics
Topics tab: presented in the middle of the screen, and replaced to the next topic upon answering
Navigation: responded can present back and forward the relevant topic and reinsert them
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